The essence of documentary photography

More and more of our stories are told through visual media than ever before. We’ve each become documentarians of modern life – its tragedies and its triumphs – showcasing the context of our daily lives and decisions via Instagram or Snapchat. However, simply capturing moments can’t be described as documentary photography. There’s something more than […]

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How cinemagraphs disrupt audience’s expectations

It’s the violation of the audience’s expectations of a photograph that make the cinemagraph so powerful. Brands have a limited amount of time to captivate audiences, and competition for their attention is fierce. Facebook timelines are littered with images, videos, and quizzes, making one more ad a small part of a large, busy background. Likewise, […]

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The romance of the mundane

It is a character’s personal history that intrigues us and compels us to follow her on her journey, whether across an entire continent or simply to the bathroom to brush her teeth. It’s the hint of hidden moments still bearing an influence on her which turns each of us into existential detectives, teasing out the […]

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Undressing sensuality in advertising

Humans have come far, wandering across harsh deserts, brutal mountains, and storm-wrecked oceans. We have traveled through time, from nights huddled fearfully around protective fires to nights conquered by vibrant neon signs and and flickering streetlights. We have come so far because because we are bold creatures, creatures drawn to mystery. We are explorers and […]

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